ADIDAS: Our purpose, ‘Through sport, we have the power to change lives,’ guides the way we run our company, how we work with our partners, how we create our products, and how we engage with our consumers. We will always strive to expand the boundaries of human possibility, to include and unite people in sport, and to create a more sustainable world.
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Campaign Objective: Make adidas ESSENTIALS THE GO-TO SPORT-CASUAL collection for EVERYDAY BASICS, over other competitor offerings.
Talent & Strategy: Features Messi & Antonela as Adidas global lead talent to amplify the campaign and stand out from competition.
Amazon Landing Page Refresh
The client was looking to refresh the landing page layout and has requested that we start with a wireframe to help move things along more quickly.
Key Direction:
The new layout should closely mirror the design and structure of the adidas.com homepage.
Include the following modules/categories in the design:
Sportswear
Footwear
Kids Sports
Trending
Design language: Let’s aim to keep the overall feel clean, user-friendly, and aligned with adidas brand standards.
PDP Pages & A+ Pages: These PDP pages were designed (for platforms like Syndigo and Amazon) to boost sales by offering captivating visuals and comprehensive product information.





